What Did Shane And Jeffree Do? Unpacking The YouTube Controversies
The internet can be a truly wild place, and for many years, a couple of names really stood out in the YouTube community: Shane Dawson and Jeffree Star. It's almost as if they were everywhere, creating content that millions just loved to watch. These two, you know, were once among the most adored figures on the platform, drawing in huge crowds with their unique styles and compelling stories. Their fame, in a way, seemed to just keep growing and growing, making them household names for a whole generation of viewers.
Yet, as many folks will tell you, the higher you climb, the harder the fall can be. So, in 2020, both Shane Dawson and Jeffree Star found themselves at the very center of some pretty big public upsets. It was a time when their public image, quite suddenly, really took a hit, leading to what many people call "cancellation." Shane, in particular, stepped away from the internet for a while, taking a hiatus from all the online noise and scrutiny. It's a situation that, you know, left many fans wondering what exactly happened and why these two prominent creators, who had seemingly built such strong connections with their audience, experienced such a dramatic shift in their careers.
This period, you see, brought to light a whole lot of past actions and content that people began to re-evaluate. While their situations shared some common threads, the specific reasons for their respective downfalls were, in fact, a bit different. We're going to take a closer look at what went down, exploring the various controversies that surrounded both Shane and Jeffree, and how these events shaped their paths in the ever-changing landscape of online fame. It's quite a story, really, of how quickly public perception can change, and what it means when internet personalities face intense criticism for things they've said or done.
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Table of Contents
- What Happened with Shane Dawson and Jeffree Star?
- A Look Back at Their Rise and Fall
- The Infamous "Conspiracy" Collaboration
- Jeffree Star: A Closer Look
- Personal Insights and Career Highlights
- Controversies and Business Decisions
- Shane Dawson: His Journey and Controversies
- Old Content and New Beginnings
- The Business Side of Things
- The Aftermath and What's Next
- Trying to Regain Public Favor
- Ongoing Connections
What Happened with Shane Dawson and Jeffree Star?
A Look Back at Their Rise and Fall
Shane Dawson and Jeffree Star, you know, were both incredibly popular YouTubers just a few years ago. They had, in a way, built massive followings, and their videos often generated millions upon millions of views. Jeffree, for instance, was very much one of the biggest beauty vloggers on the platform, known for his bold makeup looks and straight-talking personality. Shane, on the other hand, had carved out a niche with his unique documentary-style content and long-form videos, which really pulled viewers in. They were, in some respects, at the top of their game, enjoying immense internet fame and the adoration of a vast audience.
Then, as we've talked about, 2020 rolled around, and things began to change pretty quickly for both of them. It was a year that saw them both fall from grace, experiencing what many describe as "cancellation." This wasn't just a minor blip; it was a significant shift in public opinion that led to real consequences for their careers. The reasons for their downfalls, while having some overlap, were also, you know, quite distinct for each individual. It's a clear example of how past actions, even those from years ago, can resurface and have a huge impact on someone's present standing in the public eye. So, the question of "What did Shane and Jeffree do?" really started to gain a lot of traction.
Jeffree Star, for his part, had experienced some truly monumental mess-ups throughout his career. These weren't just small errors; they were, in a way, quite significant incidents that had, you know, drawn a lot of criticism over time. However, it's also fair to say that he hadn't experienced nearly the same level of cancellation that Shane Dawson went through. Shane's situation, in a way, seemed to be a much more intense and prolonged period of public outcry. Both of them, apparently, had been at the center of plenty of controversies through their years of internet fame, so it's not like these issues came completely out of nowhere. But the events of 2020 really brought things to a head, and, you know, changed everything for them.
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The Infamous "Conspiracy" Collaboration
Given their shared history of being at the heart of various online dramas, it made a lot of sense, in a way, that these two YouTubers decided to team up. They partnered up to create an eyeshadow palette, and, you know, they chose to call it "Conspiracy." This collaboration was, in some respects, a really big deal in the beauty community. It brought together two of the internet's most talked-about personalities for a joint venture, and the excitement surrounding it was, quite frankly, enormous. People were very much looking forward to seeing what these two would create together, especially given their individual reputations for being, well, rather outspoken.
The "Conspiracy Collection," which was the makeup collaboration between Shane Dawson and Jeffree Star, truly generated an estimated sales of $35 million. That's, you know, a pretty astounding figure for a makeup line, especially one created by YouTubers. The palette itself, which was priced at $210, was first revealed on YouTube and, apparently, generated a total of $28 million just from that one palette. Jeffree, who is a very well-known beauty mogul, even revealed that his best performing palette banked him a whopping $20,800,000. Shane, for his part, made a whole lot of money from the makeup merchandise and the views generated by the accompanying video series. Jeffree, in a way, saw what Shane did for his business, and he gained a lot of customers and followers through him, particularly younger ones, which was, you know, a very clear benefit for his brand.
Prior to the major public upset, Shane had been working very closely with Jeffree. Their partnership was, in some respects, a key part of Shane's foray into the beauty industry. He did his first documentary series with Jeffree, which, you know, mainly addressed a lot of Jeffree's past controversies. This included discussions about him making racist statements and jokes, his issues and fallout with another prominent beauty figure, Kat Von D, and, basically, lots of other stuff that had, you know, been part of Jeffree's public record. It was a deep dive into Jeffree's world, and it really helped to set the stage for their collaborative makeup line. The success of the "Conspiracy" collection, you see, was undeniable, at least financially, even as controversies began to brew in the background. It's almost as if the collaboration itself became a symbol of their intertwined internet fame, and later, their shared public challenges.
Jeffree Star: A Closer Look
Personal Insights and Career Highlights
Jeffree Star is, you know, a really interesting figure in the beauty world. He's known for being an androgynous beauty, which, in a way, has always made him stand out. He's also, apparently, one of the biggest beauty vloggers on YouTube, with a massive presence in the online makeup community. His journey to fame has been, in some respects, quite remarkable, building a successful cosmetics brand from the ground up. He's someone who has, you know, always been very vocal and unapologetic about who he is, which has resonated with a lot of people over the years. It's clear he has a strong sense of self and, you know, a very distinct brand identity.
A couple of years ago, he became friends with Shane Dawson, and this friendship, you see, really paved the way for their highly successful business collaboration. Their relationship, in a way, seemed to be built on a shared understanding of the internet and, you know, the unique pressures of online fame. Jeffree's business acumen is, in fact, quite impressive; his best performing palette alone banked him over $20 million, which is, you know, a truly astonishing amount of money for a single product. He's clearly someone who understands the beauty market and how to connect with his audience, even amidst various public ups and downs. So, his career has been a bit of a rollercoaster, but he's always managed to stay in the public conversation, for better or worse.
| Detail | Information |
|---|---|
| Primary Role | Beauty Vlogger, Cosmetics Mogul |
| Known For | Androgynous beauty, outspoken personality |
| Business Ventures | Jeffree Star Cosmetics |
| Notable Collaborations | "Conspiracy" Collection with Shane Dawson |
| Public Standing | One of the biggest beauty vloggers, experienced controversies |
Controversies and Business Decisions
While Jeffree Star has certainly had some monumental mess-ups in his career, it's also true that he hasn't experienced nearly the same level of cancellation that Shane Dawson has. This isn't to say he's been immune to criticism; far from it. Star has been accused of using racist and offensive language, which, you know, has caused a lot of public outcry over the years. These accusations are, in a way, very serious, and they have, you know, definitely impacted his public image. He's also been accused of manipulating other creators and people close to him, which, you see, paints a rather complex picture of his interactions within the beauty community. These are, apparently, significant allegations that have followed him for quite some time.
One of the most notable consequences of these accusations was when makeup retailer Morphe parted ways with Jeffree Star. This happened after weeks of public acrimony in the YouTube beauty community, which, you know, had been simmering for a while. Morphe's decision to remove Jeffree Star from their stores and online presence was, in some respects, a major blow to his business and public standing. It was a clear signal that, you know, some brands were no longer willing to associate with him given the ongoing controversies. This event, in a way, highlighted the real-world impact that online controversies can have on business relationships and, you know, a creator's ability to maintain partnerships. It's a situation that, you know, really brought to light the pressures on companies to respond to public sentiment.
Despite these challenges, Jeffree saw what Shane did for his business, and he gained a lot of customers and followers through him, especially younger ones. This suggests that, you know, even amidst his own controversies, the collaboration with Shane provided a significant boost to his brand. It's almost as if, for a time, their combined star power was enough to, well, really drive sales and expand their reach. However, the accusations against Jeffree, including those of racist language and manipulation, have, you know, persisted and continued to be a point of discussion for many. It's a situation that, in a way, shows how complex public figures' careers can be, balancing success with ongoing criticism and calls for accountability. He's still, you know, very much a polarizing figure.
Shane Dawson: His Journey and Controversies
Old Content and New Beginnings
Shane Dawson, you know, was once one of the most beloved YouTubers, known for his unique blend of comedy, vlogging, and later, his in-depth documentary series. But in 2020, he, too, fell from grace, and, apparently, the cancellation he experienced was, in some respects, even more intense than Jeffree's. Shane took a hiatus from the internet, stepping away from public view amidst a storm of criticism. This period was, in a way, a significant turning point for him, as he had been a constant presence on YouTube for many, many years. The question "Why did Shane Dawson get cancelled?" became a very common search query, reflecting widespread public interest and concern.
The core of Shane's cancellation stemmed from controversies surrounding his older content. This included, you know, past videos where he had used blackface, made offensive jokes, and engaged in other problematic behavior. These older clips, which had been online for years, resurfaced and, you know, led to a massive public backlash. People were, quite frankly, very upset and felt that his past actions were unacceptable. It's a clear example of how, in the digital age, content can live on indefinitely and, you know, come back to haunt creators years later. The public's re-evaluation of his past work led to a widespread call for accountability, and, in some respects, a demand for him to address these issues directly.
Shane Dawson has, in fact, hinted that he will be returning to YouTube after these controversies pushed him off the internet last year. This suggests that, you know, he's been thinking about his next steps and how to re-engage with his audience. A YouTuber, apparently, even opened up about YouTube drama on Perez Hilton's podcast, which, you know, shows that the conversations around these events are still very much alive. Shane's journey back to relevance, if it happens, will be, in a way, a very careful one, as he tries to navigate the lingering public sentiment and address the criticisms that led to his hiatus. It's a challenging path, for sure, for anyone who has experienced such a significant public downfall.
The Business Side of Things
Shane Dawson's foray into the beauty industry with the "Conspiracy" makeup line, created in collaboration with Jeffree Star Cosmetics, is estimated to have generated tens of millions of dollars in revenue. This was, in some respects, a truly massive financial success for him. Shane made bank from the makeup merchandise and the views generated by his accompanying video series. It's almost as if, at the peak of their collaboration, they were, you know, unstoppable in terms of generating income and reaching a huge audience. The business aspect of their partnership was, quite frankly, incredibly lucrative, demonstrating the immense commercial power of these internet personalities when they team up.
Prior to the cancellation, Shane had been working very closely with Jeffree. Their professional relationship was, in a way, a key driver of the "Conspiracy" collection's success. Shane's documentary series, which chronicled the creation of the makeup line and delved into Jeffree's past, was, you know, a huge hit, drawing in millions of viewers and building immense hype for the product launch. This series was, in fact, a masterclass in marketing, turning the creation of a makeup palette into a compelling narrative. It's clear that Shane had a very good understanding of how to generate interest and, you know, how to convert that interest into sales. The financial gains from this venture were, apparently, quite substantial, solidifying his position as a major player in the online business world, at least for a time.
Interestingly, in 2019, we rarely saw Garrett Watts, another close friend, in Shane’s videos, although he did go to Ryland Adams' Taco Bell party. This might suggest that, you know, Shane's focus had shifted quite a bit towards his collaboration with Jeffree during that period. The relationship between Shane and Jeffree, it seems, was not just personal but very much a business one. In fact, Shane and Ryland were at Jeffree’s birthday party just two months ago, which, you know, hints at an ongoing connection, possibly still rooted in business. This shows that, in some respects, even after the major public upsets, their professional ties might still be somewhat active, or at least, they maintain a certain level of contact. The financial success of their past ventures, you see, is a powerful motivator for continued association.
The Aftermath and What's Next
Trying to Regain Public Favor
Formerly canceled YouTubers Jeffree Star and Shane Dawson are, in a way, trying to claw their way back to relevance after getting called out for their problematic behavior. This process is, you know, incredibly challenging, as public opinion can be very slow to change, and, quite frankly, some people may never fully forgive or forget past actions. Both creators have, in some respects, been very quiet about their plans for a full return, but hints and subtle appearances suggest they are, you know, testing the waters. It's a delicate dance, trying to regain public favor after such significant controversies, and it requires a careful approach to how they present themselves and their content.
The reasons for their downfalls, while having some overlap, also, you know, differed quite a bit. Jeffree's accusations centered more on racist and offensive language, as well as manipulating other creators. Shane's cancellation, on the other hand, was very much tied to his older, problematic content that resurfaced. These distinct issues mean that their paths to potential redemption, if you want to call it that, will likely be, in a way, quite different. Tati Westbrook, another prominent figure in the YouTube beauty community, discussed YouTube scandals and how the likes of Jeffree Star, Shane Dawson, and James Charles, prevented her from speaking out, which, you know, highlights the complexity and interconnectedness of these online dramas. It's a situation that, you know, really shows how deeply these controversies affected the broader community.
The process of trying to regain relevance often involves, you know, a period of reflection and, perhaps, a change in content or public persona. For creators who were once so prominent, stepping back into the spotlight after being "canceled" is a huge hurdle. It means facing lingering criticism, skepticism from former fans, and, you know, the challenge of proving that they have truly learned from their past mistakes. It's a long road, apparently, and one that requires a lot of patience and, quite frankly, a thick skin. The internet, you see, has a long memory, and past actions, even those from years ago, can continue to shape how creators are perceived today, on this day, .
Ongoing Connections
Even after the intense period of public scrutiny and their respective cancellations, it appears that Shane Dawson and Jeffree Star have maintained some level of connection. We know, for instance, that Shane and Ryland were at Jeffree’s birthday party just two months ago. This suggests that, you know, their relationship, while perhaps not as publicly prominent as it once was, is still, in a way, ongoing. It's almost as if, despite everything, there's still a bond there, whether it's personal or, you know, more business-oriented. This continued interaction, you see, might indicate that they are still, in some respects, navigating the complex world of internet fame together, even if from a more private standpoint.
The text suggests that they have a business relationship, which, you know, makes a lot of sense given the immense financial success of their "Conspiracy" collaboration. When a partnership generates an estimated $35 million in sales, it's pretty clear that, you know, there's a strong incentive to maintain some kind of connection, even if it's just for future potential ventures or, perhaps, to manage existing assets. The beauty mogul, Jeffree, revealed that his best performing palette banked him $20,800,000, and if the collection does sell out, it will make a total of, well, a very significant amount. This kind of financial success is, in a way, a powerful binding agent, and it often means that business ties can persist even when public relationships become strained. It's a very practical aspect of their intertwined careers.
So, while the public narrative around "What did Shane and Jeffree do?" has focused heavily on their controversies and downfalls, it's also worth noting that their stories are still, in some respects, unfolding. Their attempts to regain relevance, their ongoing connections, and the lingering impact of their past actions all contribute to a complex picture of internet fame and its challenges. It's a reminder that, you know, careers in the public eye are rarely straightforward, and there are always new chapters being written. You can learn more about YouTube personalities on our site, and link to this page for more on internet controversies. It's a fascinating subject, really, how these public figures navigate such intense scrutiny and, you know, try to rebuild their careers.
Frequently Asked Questions (FAQs)
Q1: Why did Shane Dawson get cancelled?
A1: Shane Dawson faced cancellation in 2020 primarily due to controversies surrounding his older content. This included instances where he used blackface, made offensive jokes, and engaged in other problematic behaviors that resurfaced and led to widespread public criticism. He took a hiatus from the internet following these events.
Q2: Why was Jeffree Star removed from Morphe?
A2: Jeffree Star was removed from makeup retailer Morphe after weeks of public acrimony within the YouTube beauty community. This decision followed accusations against Star of using racist and offensive language, as well as manipulating other creators and people close to him, leading to public pressure on the brand.
Q3: How much did Shane Dawson make from his makeup line?
A3: Shane Dawson’s foray into the beauty industry with the "Conspiracy" makeup line, created in collaboration with Jeffree Star Cosmetics, is estimated to have generated tens of millions of dollars in revenue. The collection, in total, generated an estimated sales of $35 million, with the palette alone bringing in $28 million.
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